Browsing by Subject "Marketing Public Relation, Three Ways Strategy, Branding"

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Strategi Marketing Public Relations Radio Ardan Dalam Menciptakan Branding Radio Anak Muda: Studi Deskriptif mengenai Strategi Marketing Public Relation Divisi PR & Promotion Department Radio Ardan Dalam Menciptakan Branding Radio Ardan Sebagai Radio Anak Muda

Rubiansyah, Debi (Fakultas Ilmu Komunikasi Universitas Islam Bandung (UNISBA), 2014)

Ardan Radio is one of the biggest media in Bandung, with youngster as its main target listener. Ardan radio constantly innovates its programs to entertain the listeners. To achieve this goal Ardan Radio needs an appropriate ...

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