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Relation Of Le Minerale Advertisement And Brand Awareness

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dc.contributor
dc.contributor
dc.creator Malik, Ahmad Maulana Ibnu
dc.creator Darmawan, Ferry
dc.date 2017-08-09
dc.date.accessioned 2019-09-12T03:00:32Z
dc.date.available 2019-09-12T03:00:32Z
dc.identifier http://karyailmiah.unisba.ac.id/index.php/Jurnalistik/article/view/7095
dc.identifier.uri http://hdl.handle.net/123456789/23282
dc.description Knowledge can come from anywhere, as long as we look for such information and we have the intention to be sure, there is definitely no way. There are several ways to gain knowledge that is read, see, and hear. One of these mass media, mass media form is divided into: (1) newspapers, (2) magazines, (3) radio, (4) television , (5), film. This form of mass media is a derivative of the Komunikassi mass. Mass communication is a kind of social forces that can drive social process toward a destination that has been applied first. The study entitled " Tanggapan Pembaca Terhadap Rubrik Klik di Harian Kompas ". In the Community Educational Window Artist (his specialty) is located on the campus of the Islamic University of Bandung (Unisba), in accordance with the principal problems in the lift, i.e. "how community members Take a response against the Rubric Click on daily Compass as a means of insight photography?". The purpose of this research is to determine how community members Take a response against the Rubric Click on daily Compass as a means of insight photography. The methods used in this research is descriptive method which aims to describe and explain the phenomenon is examined without using any hypothesis. While data to support this research was obtained through interviews, documentation, observation and the study of librarianship. Community response to Take against the rubric Click on daily Compass as a means of insight which is the purpose of telling (informative), the purpose of affect and convincing (argumentative persuasive), and the purpose of entertaining audiences (rekreatif), has become a benchmark and a motivation for the members of the community and outside the community, because aspects of the lesson about something not only can get on academic lessons, we can find it outside of formal instruction as long as we want to try and effort in studying the matter.
dc.description Pengetahuan bisa datang dari mana saja, asalkan kita mencari informasi tersebut dan kita memiliki niat yang pasti, disitu pasti ada jalan. Ada beberapa cara untuk mendapatkan pengetahuan yaitu membaca, melihat, dan mendengar. Salah satunya media massa, bentuk media massa terbagi : (1) surat kabar, (2) majalah, (3) radio, (4) televisi, (5), film. Bentuk media massa ini adalah turunan dari Komunikassi Massa. Komunikasi massa merupakan sejenis kekuatan sosial yang dapat menggerakkan proses sosial ke arah suatu tujuan yang telah diterapkan terlebih dahulu. Penelitian ini berjudul “Tanggapan Pembaca Terhadap Rubrik Klik di Harian Kompas”. Di komunitas Jendela Edukasi Pemotret (Jepret) berlokasi di Kampus Universitas Islam Bandung (Unisba), sesuai dengan pokok permasalahan yang di angkat, yaitu “Bagaimana Tanggapan Anggota Komunitas Jepret Terhadap Rubrik Klik di Harian Kompas Sebagai Sarana Wawasan Fotografi?”. Tujuan penelitian ini adalah untuk mengetahui Bagaimana Tanggapan Anggota Komunitas Jepret Terhadap Rubrik Klik di Harian Kompas Sebagai Sarana Wawasan Fotografi. Metode yang digunakan dalam penelitian ini adalah metode deskriptif yang bertujuan untuk menggambarkan dan menjelaskan fenomena yang diteliti tanpa menggunakan hipotesis. Sedangkan data untuk menunjang penelitian ini diperoleh melalui wawancara, dokumentasi, observasi dan studi kepustakaan. Tanggapan komunitas Jepret terhadap rubrik Klik di harian Kompas sebagai sarana wawasan diantaranya adalah tujuan memberitahu (informatif), tujuan memengaruhi dan meyakinkan (persuasive argumentatif), dan tujuan menghibur khalayak (rekreatif), telah menjadi patokan dan sebuah motivasi bagi anggota komunitas maupun luar komunitas, karena aspek pelajaran mengenai sesuatu hal tidak hanya bisa dapatkan di akademik pelajaran, kita dapat menemukannya diluar pengajaran formal asalkan kita mau mencoba dan usaha dalam menekuni hal tersebut.
dc.format application/pdf
dc.language ind
dc.publisher Prosiding Jurnalistik
dc.publisher Prosiding Jurnalistik
dc.relation http://karyailmiah.unisba.ac.id/index.php/Jurnalistik/article/view/7095/pdf
dc.relation http://karyailmiah.unisba.ac.id/index.php/Jurnalistik/article/downloadSuppFile/7095/1215
dc.rights Copyright (c) 2017 Prosiding Jurnalistik
dc.source Prosiding Jurnalistik; Vol 3, No 2, Prosiding Jurnalistik (Agustus, 2017); 168-173
dc.source Prosiding Jurnalistik; Vol 3, No 2, Prosiding Jurnalistik (Agustus, 2017); 168-173
dc.source 2460-6529
dc.subject Journalisme
dc.subject Mass Communication, A Means Of Insight Photography, Community
dc.subject Ilmu Jurnalistik
dc.subject Komunikasi Massa, Sarana Wawasan Fotografi, Komunitas
dc.title Relation Of Le Minerale Advertisement And Brand Awareness
dc.title Tanggapan Pembaca Terhadap Rubrik Klik di Harian Kompas
dc.type info:eu-repo/semantics/article
dc.type info:eu-repo/semantics/publishedVersion
dc.type Peer-reviewed Article
dc.type Qualitative
dc.type Kualitatif


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