| dc.contributor |
Fakultas Ekonomi dan Bisnis |
|
| dc.creator |
Aflah, Imelya Faiqa |
|
| dc.creator |
Sebayang, Asnita Frida |
|
| dc.creator |
Haryatiningsih, Ria |
|
| dc.date |
2020-09-05 |
|
| dc.date.accessioned |
2021-03-15T04:07:32Z |
|
| dc.date.available |
2021-03-15T04:07:32Z |
|
| dc.identifier |
http://karyailmiah.unisba.ac.id/index.php/ekonomi/article/view/24625 |
|
| dc.identifier |
10.29313/.v6i2.24625 |
|
| dc.identifier.uri |
http://hdl.handle.net/123456789/29583 |
|
| dc.description |
Abstract. Damri Airport Bus is a transportation managed by Perum Damri to support airport activities. The management of Damri Airport Bus transportation still has potential problems including the inability and incompetence of the manager in operating the Airport Damri Bus. Lack of supervision and low management. Damri Airport Bus is one of the supporting transportation for access to Kertajati Airport. Data collection was carried out through structured interviews with Damri Bus managers, the number of respondents in this study were 4 key informants consisting of business coordinators, financial coordinators, technical coordinators, and driver coordinators. The results showed that the average Damri Airport Bus transportation readiness in managing the score was 6.2 or stage (Initiation). The strategy in handling the level of readiness using a SWOT analysis related to Damri Bus is the development of Airport Damri Bus activities managed by Perum Damri with business support from institutions, developing the quality of human resources, planning, organizing, moving and monitoring to regulate Airport Damri Buses, improving the quality of facilities and transportation infrastructure to make it easier for people to get to Kertajati Airport and improve the economy of the community around the airport and bus routes.Keywords: Bus Damri, Kertajati Airport, Readiness Phase, SWOT AnalysisAbstrak. Bus Damri Bandara merupakan transportasi yang dikelola oleh Perum Damri untuk menunjang aktivitas bandara. Pengelolaan transportasi Bus Damri Bandara masih terdapat potensi masalah diantaranya ketidakmampuan dan belum kompetennya pengelola dalam mengoprasikan Bus Damri Bandara. Pengawasan yang kurang dan pengelolaan yang masih rendah. Bus Damri Bandara merupakan salah satu transportasi pendukung akses Bandara Kertajati. Pengumpulan data dilakukan melalui wawancara terstruktur dengan pengelola Bus Damri, jumlah responden dalam penelitian ini adalah 4 orang informan kunci yang terdiri dari koordinator usaha, koordinator keuangan, koordinator teknik, dan koordinator supir. Hasil penelitian menunjukan rata-rata kesiapan transportasi Bus Damri Bandara dalam mengelola pada skor 6,2 atau tahap (Initiation). Strategi dalam penanganan tingkat kesiapan menggunakan analisis SWOT terkait Bus Damri adalah pengembangan kegiatan Bus Damri Bandara yang dikelola Perum Damri dengan dukungan usaha dari lembaga, pengembangan kualitas sumberdaya manusia, melakukan perencanaan, pengorganisasian, pergerakan dan pengawasan untuk mengatur Bus Damri Bandara, peningkatan kualitas sarana dan prasarana transportasi untuk memudahkan masyarakat menuju Bandara Kertajati dan meningkatkan ekonomi masyarakat sekitar bandara dan trayek bus.Kata Kunci: Bus Damri, Bandara Kertajati, Tahap Kesiapan, Analisis SWOT Pendahuluan |
|
| dc.format |
application/pdf |
|
| dc.language |
eng |
|
| dc.publisher |
Universitas Islam Bandung |
|
| dc.relation |
http://karyailmiah.unisba.ac.id/index.php/ekonomi/article/view/24625/pdf |
|
| dc.rights |
Copyright (c) 2020 Prosiding Ilmu Ekonomi |
|
| dc.source |
Prosiding Ilmu Ekonomi; Vol 6, No 2, Prosiding Ilmu Ekonomi (Agustus, 2020); 189-196 |
|
| dc.source |
Prosiding Ilmu Ekonomi; Vol 6, No 2, Prosiding Ilmu Ekonomi (Agustus, 2020); 189-196 |
|
| dc.source |
2460-6553 |
|
| dc.source |
10.29313/.v6i2 |
|
| dc.subject |
Ilmu Ekonomi |
|
| dc.subject |
Bus Damri, Bandara Kertajati, Tahap Kesiapan, Analisis SWOT Pendahuluan |
|
| dc.title |
Kesiapan Dunia Usaha Transportasi Bus Damri Mendukung Bandara Kertajati |
|
| dc.type |
info:eu-repo/semantics/article |
|
| dc.type |
info:eu-repo/semantics/publishedVersion |
|
| dc.type |
Peer-reviewed Article |
|
| dc.type |
Kuantitatif |
|