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Pengaruh Kualitas Jasa terhadap Kepuasan Konsumen (Survei Konsumen di Jasa Kurir JNE Cabang Bandung)

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dc.contributor Fakultas Ekonomi dan Bisnis
dc.contributor
dc.creator Kurniawan, Fazri
dc.creator Oktini, Dede R
dc.date 2018-01-30
dc.date.accessioned 2019-09-13T04:14:24Z
dc.date.available 2019-09-13T04:14:24Z
dc.identifier http://karyailmiah.unisba.ac.id/index.php/manajemen/article/view/9751
dc.identifier.uri http://hdl.handle.net/123456789/25445
dc.description Abstract. The purpose of this research is to investigate the implementation and application of service quality by the expedition service of JNE, to determine the response of consumers regarding the implementation of service quality by the JNE, and to find out how much influence the service quality to consumers satisfying. This research was conducted at the JNE’s company with the case study method and using simple regression analysis were processed with SPSS.The sample which is taken are consumers of JNE by the number of 100 respondents. With the research methods of survey and sampling techniques are non-probability sampling. Analysis of data used is simple regression analysis aimed to test the hypothesis.The results of this study show the influence service quality on consumer satisfying with a value of p = 0.000, correlation coefficient of 0,711 (R = 0,711), and the determinant coefficient (R-Square / R2) of 50.6%. This means that there is influence between service quality to consumers satisfying.Keywords : Service Quality, Consumer Satisfying.
dc.description ABSTRACT. The purpose of this research is to investigate the implementation and application of service quality by the expedition service of JNE, to determine the response of consumers regarding the implementation of service quality by the JNE, and to find out how much influence the service quality to consumers satisfying. This research was conducted at the JNE’s company with the case study method and using simple regression analysis were processed with SPSS.The sample which is taken are consumers of JNE by the number of 100 respondents. With the research methods of survey and sampling techniques are non-probability sampling. Analysis of data used is simple regression analysis aimed to test the hypothesis.The results of this study show the influence service quality on consumer satisfying with a value of p = 0.000, correlation coefficient of 0,711 (R = 0,711), and the determinant coefficient (R-Square / R2) of 50.6%. This means that there is influence between service quality to consumers satisfying. Keywords : Service Quality, Consumer Satisfying.
dc.format application/pdf
dc.language eng
dc.publisher Universitas Islam Bandung
dc.relation http://karyailmiah.unisba.ac.id/index.php/manajemen/article/view/9751/pdf
dc.relation http://karyailmiah.unisba.ac.id/index.php/manajemen/article/downloadSuppFile/9751/1774
dc.rights Copyright (c) 2018 Prosiding Manajemen
dc.source Prosiding Manajemen; Vol 4, No 1, Prosiding Manajemen (Februari, 2018); 518-524
dc.source Prosiding Manajemen; Vol 4, No 1, Prosiding Manajemen (Februari, 2018); 518-524
dc.source 2460-6545
dc.subject Manajemen
dc.subject Service Quality, Consumer Satisfying
dc.subject
dc.subject Kualitas Jasa, Kepuasan Konsumen,
dc.title Pengaruh Kualitas Jasa terhadap Kepuasan Konsumen (Survei Konsumen di Jasa Kurir JNE Cabang Bandung)
dc.title Pengaruh Kualitas Jasa Terhadap Kepuasan Konsumen pada Jasa Kurir JNE Cabang Bandung
dc.type info:eu-repo/semantics/article
dc.type info:eu-repo/semantics/publishedVersion
dc.type Peer-reviewed Article
dc.type Kuantitatif
dc.type


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