| dc.contributor |
|
|
| dc.contributor |
Universitas Islam bandung |
|
| dc.creator |
Dewi, Andryanti Puspita |
|
| dc.creator |
Suherman, Maman |
|
| dc.date |
2017-08-11 |
|
| dc.date.accessioned |
2019-09-12T02:35:11Z |
|
| dc.date.available |
2019-09-12T02:35:11Z |
|
| dc.identifier |
http://karyailmiah.unisba.ac.id/index.php/humas/article/view/8360 |
|
| dc.identifier.uri |
http://hdl.handle.net/123456789/22950 |
|
| dc.description |
Islamic University of Bandung has a section of Public Relations that establish good relations with internal campus and external. In the internal campus, Unisba public relations keep harmony of the relationship by participating with events held in Unisba itself. Humas Unisba perform the management process in organizing the event. So researchers want to know the management of campus events conducted by the Public Relations Unisba. The purpose of this study are to know the stages, find out how the evaluation conducted, find out the reason Unisba PR is involved in the management of official events of Unisba Public Relation on the management of official events at the Islamic University of Bandung. The research method used is qualitative with case study approach. The result of this research is Unisba Public Relation do planning, coordination, implementation, and evaluation of natural management of campus official event. |
|
| dc.description |
Universitas Islam Bandung mempunyai bagian Humas yang menjalin hubungan baik dengan internal kampus maupun eksternalnya. Didalam internal kampus, humas Unisba menjaga keharmonisan hubungan tersebut dengan turut terlibat dengan acara-acara yang diselenggarakan di Unisba itu sendiri. Humas Unisba melakukan proses pengelolaan dalam menyelenggarakan acara tersebut. Maka peneliti ingin mengetahui pengelolaan event kampus yang dilakukan oleh Humas Unisba. Tujuan penelitian ini adalah ntuk mengetahui tahapan-tahapan, proses evaluasi, cara mengatasi kendala, dan alasan keterlibatan Humas Unisba pada pengelolaan event resmi di Universitas Islam Bandung. Metode penelitian yang digunakan adalah kualitatif dengan pendekatan studi kasus. Hasil dari penelitian ini adalah Humas Unisba melakukan perencanaan, kordinasi, pelaksanaan, dan evaluasi alam pengelolaan event resmi kampus. |
|
| dc.format |
application/pdf |
|
| dc.language |
ind |
|
| dc.publisher |
Prosiding Hubungan Masyarakat |
|
| dc.publisher |
Prosiding Hubungan Masyarakat |
|
| dc.relation |
http://karyailmiah.unisba.ac.id/index.php/humas/article/view/8360/pdf |
|
| dc.rights |
Copyright (c) 2017 Prosiding Hubungan Masyarakat |
|
| dc.source |
Prosiding Hubungan Masyarakat; Vol 3, No 2, Prosiding Hubungan Masyarakat (Agustus, 2017); 622-627 |
|
| dc.source |
Prosiding Hubungan Masyarakat; Vol 3, No 2, Prosiding Hubungan Masyarakat (Agustus, 2017); 622-627 |
|
| dc.source |
2460-6510 |
|
| dc.subject |
Public Relations |
|
| dc.subject |
Public Relations, Management, Event |
|
| dc.subject |
Public Relations |
|
| dc.subject |
Humas, Event, Pengelolaan |
|
| dc.title |
|
|
| dc.title |
Pengelolaan Event Kampus oleh Humas Unisba |
|
| dc.type |
info:eu-repo/semantics/article |
|
| dc.type |
info:eu-repo/semantics/publishedVersion |
|
| dc.type |
Peer-reviewed Article |
|
| dc.type |
metode Penelitian Kualitatif dengan studi kasus |
|
| dc.type |
metode Penelitian Kualitatif dengan studi kasus |
|