| dc.contributor |
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|
| dc.contributor |
|
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| dc.creator |
Alfarabi, Muhamad Iqbal |
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| dc.creator |
Nurrahmawati, Nurrahmawati |
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| dc.date |
2017-08-10 |
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| dc.date.accessioned |
2019-09-12T02:35:15Z |
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| dc.date.available |
2019-09-12T02:35:15Z |
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| dc.identifier |
http://karyailmiah.unisba.ac.id/index.php/humas/article/view/7233 |
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| dc.identifier.uri |
http://hdl.handle.net/123456789/22968 |
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| dc.description |
One of CSR PT. Pertamina (Persero) Refinery Unit VI Balongan in the largest environmental field is Mangrove Ecotourism pioneered since 2007, and in 2014 at the commemoation of Environment Day, the Minister of Environment and Forestry established Mangrove karangsog area as Mangrove Center Western part of Indonesia. In addition, Regent Indramayu has set this real into Center for Restoration and Education Indramayu Mangrove. Departing from that, PT. Pertamia (ersero) Refinery Unit VI Balongan is committed more to expand the implications, not only economi secor development and environmental quality improvement, but also want to educate the young generation as asset of the nation so that the future can continue the Mangrove heritage Has now grown. Mangrove School Education Program is a development in the environmental sector combined with the education sector, so this program is considered unique and can bring considerable impact in the future. Based on the explanation, the title of this research is to know how "The Role of CSR Through Program" School of Mangrove "in PT. Pertamina (Persero) Refinery Unit VI Balongan". This research is a qualitative research, with case study approach, collecting data based on results In-depth interviews, observation and documentation, In this study took background research at PT. Pertamina (Persero) RU VI Balongan in Indramayu. The results of this study found that the Mangrove School CSR Program implemented in Balongan, Indramayu. Is a CSR program implemented and designed by Public Relations Pertamina Refinery Unit VI covering environmental aspects as well as nature conservation. The reason for the establishment of this program is because the existing problems in this Balongan village is about the conservation of nature, especially the conservation of Mangrove, therefore looking at Balongan region, Indaramayu is very close to the operational of Pertamina Refinery Unit VI refinery, therefore PT. Pertamina (Persero) Refinery Balongan Unit feels more responsibility to the surrounding area to help overcome the existing problems through CSR program, including Mangrove School program. |
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| dc.description |
Salah satu kegiatan CSR PT. Pertamina (Persero) Refinery Unit VI Balongan dalam bidang lingkungan yang paling besar adalah Ekowisata Mangrove yang dirintis sejak tahun 2007, dan pada tahun 2014 saat Peringatan Hari Lingkungan Hidup, Menteri Lingkungan Hidup dan Kehutanan menetapkan kawasan Mangrove karangsong sebagai Mangrove Center wilayah Indonesia bagian barat. Selain itu, Bupati Indramayu telah menetapkan kawasan ini menjadi Pusat Restorasi dan Pendidikan Mangrove Indramayu. Berangkat dari hal tersebut, PT. Pertamina (Persero) Refinery Unit VI Balongan berkomitmen lebih untuk memperluas implikasi, tidak hanya pengembangan sektor ekonomi dan peningkatan kualitas lingkungan saja, tetapi juga ingin memberikan edukasi kepada generasi muda sebagai aset bangsa agar kedepannya dapat meneruskan warisan Mangrove yang saat ini telah berkembang. Berdasarkan penjelasan tersebut, judul dalam penelitian ini adalah untuk mengetahui bagaimana “Peran CSR Melalui Program “Sekolah Mangrove” di PT. Pertamina (Persero) Refinery Unit VI Balongan”. Penelitian ini merupakan penelitian kualitatif, dengan pendekatan studi kasus. Pengumpulan data melalui hasil Wawancara mendalam, observasi maupun dokumentasi, Dalam penelitian ini mengambil latar penelitian di PT. Pertamina (persero) RU VI Balongan di Indramayu. Hasil penelitian ini menemukan bahwa Program CSR Sekolah Mangrove yang dilaksanakan di Balongan, Indramayu. Merupakan program CSR yang dilaksanakan dan dirancang oleh Humas Pertamina Refinery Unit VI yang meliputi aspek lingkungan serta pelestarian alam. Alasan dibentuknya program ini dikarenakan permasalahan yang ada di kampung Balongan ini adalah perihal pelestarian alam khususnya pelestarian Mangrove, oleh karena itu melihat wilayah Balongan, Indaramayu sangat dekat dengan operasional pekerjaan kilang minyak Pertamina Refinery Unit VI, oleh karena itu PT. Pertamina (Persero) Refinery Unit VI Balongan merasa memiliki tanggung jawab lebih terhadap wilayah sekitar untuk membantu mengatasi permasalahan yang ada melalui program CSR, diantaranya program Sekolah Mangrove. |
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| dc.format |
application/pdf |
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| dc.language |
ind |
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| dc.publisher |
Prosiding Hubungan Masyarakat |
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| dc.publisher |
Prosiding Hubungan Masyarakat |
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| dc.relation |
http://karyailmiah.unisba.ac.id/index.php/humas/article/view/7233/pdf |
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| dc.rights |
Copyright (c) 2017 Prosiding Hubungan Masyarakat |
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| dc.source |
Prosiding Hubungan Masyarakat; Vol 3, No 2, Prosiding Hubungan Masyarakat (Agustus, 2017); 491-498 |
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| dc.source |
Prosiding Hubungan Masyarakat; Vol 3, No 2, Prosiding Hubungan Masyarakat (Agustus, 2017); 491-498 |
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| dc.source |
2460-6510 |
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| dc.subject |
Hubungan Masyarakat |
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| dc.subject |
Corporate Social Responsibility, Mechanism, Communication Planning, The Corporate Social Responsibility (CSR) Program of School Mangrove |
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| dc.subject |
Hubungan Masyarakat |
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| dc.subject |
Corporate Social Responsibillity, Perencanaan Operasional Public Relations, Program Corporate Social Responsibillity (CSR) Sekolah Mangrove |
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| dc.title |
CSR Activities of “Mangrove School” at High Company Pertamina (Persero) Refinery Unit VI Balongan |
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| dc.title |
Kegiatan CSR melalui Program “Sekolah Mangrove” Di PT. Ertamina (Persero) Refinery Unit VI Balongan |
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| dc.type |
info:eu-repo/semantics/article |
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| dc.type |
info:eu-repo/semantics/publishedVersion |
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| dc.type |
Peer-reviewed Article |
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| dc.type |
Kualitatif |
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| dc.type |
Kualitatif |
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