| dc.contributor |
|
|
| dc.contributor |
|
|
| dc.creator |
Hoeriyah, Tia Siti |
|
| dc.creator |
Ahmadi, Dadi |
|
| dc.date |
2017-08-10 |
|
| dc.date.accessioned |
2019-09-12T02:35:30Z |
|
| dc.date.available |
2019-09-12T02:35:30Z |
|
| dc.identifier |
http://karyailmiah.unisba.ac.id/index.php/humas/article/view/7338 |
|
| dc.identifier.uri |
http://hdl.handle.net/123456789/23058 |
|
| dc.description |
Transportation is an important element in today’s society life. Everyone needs transportation in their activities. Increased mobility of society create new problems. The existence of conventional transportation can no longer be used as a solution to the transportation problem. The emergence of online transportation as absoulute solution, with all the advantages offered people prefer online transportation. With the consequently, that conventional transportation is extinct. The existence of an increasingly crowded online transportation creates a lot of problem. Conventional transportation service providers did a massive protest against the new existence of online transportation.Seeing this probmlems, the authors were interested to know the public opinion about the existence of online transportation in Bandung. With the three aspects of Dan Nimmo which is namely, beliefs, feelings, and expectations. The purpose of this study are: first, to know the belief of citizens about the existence of online transportation in Bandung. Second, to know the how is citizens feelings about the existence of online transportation in the city of Bandung. Third, to know is the hope of citizens about the existence of online transportation in the Bandung. Public in this research that is located at Kelurahan Babakan Ciparay RW 03RT 04. The author uses descriptive method that describes a state or phenomenon that occurs. With data collection techniques that questionnaire as a means of collecting basic data, interviews, libraries and the internet. |
|
| dc.description |
Transportasi merupakan unsur penting dalam kehidupan. Setiap orang memerlukann transportasi dalam menjalani aktivitasnya. Mobilitas masyarakat yang semakin tinggi dan kemacetan yang semakin parah memunculkan permasalah baru. Keberadaan transportasi konvensional sudah tidak bisa lagi dijadikan solusi untuk permasalah tersebut. Kemunculan transportasi online layaknya oase dipadang pasir,dengan segala kelebihan yang ditawarkan membuat masyarakat semakin berminat. Imbasnya,transportasi konvensional yang merugi karena konsumen beralih. Keberadaan transportasi online yang semakin ramai memunculkan polemik baru.Penyelenggara jasa transportasi konvensional pun melakukan aksi unjuk rasa menolak keberadaan transportasi online. Dari permasalahan tersebut, penulis tertarik untuk mengetahui bagaimana opini publik mengenai keberadaan transportasi online di Kota Bandung. Dengan tiga aspek dari Dan Nimmo yakni, keyakinan, perasaan, dan harapan. Tujuan penelitian ini yakni: pertama, untuk mengetahui keyakinan warga mengenai keberadaan transportasi online di Kota Bandung. Kedua, untuk mengetahui perasaan warga mengenai keberadaan transportasi online di Kota Bandung. Dan ketiga, untuk mengetahui harapan warga mengenai keberadaan transportasi online di Kota Bandung. Publik dalam penelitian ini yakni Kelurahan Babakan Ciparay khususnya RW 03RT 04. Penulis menggunakan metode deskriptif yang melukiskan dan menjabarkan suatu keadaan atau fenomena yang terjadi. Dengan teknik pengumpulan data yaitu angket sebagai alat pengumpulan data yang pokok, wawancara,kepustakaan dan internet. |
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| dc.format |
application/pdf |
|
| dc.language |
ind |
|
| dc.publisher |
Prosiding Hubungan Masyarakat |
|
| dc.publisher |
Prosiding Hubungan Masyarakat |
|
| dc.relation |
http://karyailmiah.unisba.ac.id/index.php/humas/article/view/7338/pdf |
|
| dc.rights |
Copyright (c) 2017 Prosiding Hubungan Masyarakat |
|
| dc.source |
Prosiding Hubungan Masyarakat; Vol 3, No 2, Prosiding Hubungan Masyarakat (Agustus, 2017); 542-546 |
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| dc.source |
Prosiding Hubungan Masyarakat; Vol 3, No 2, Prosiding Hubungan Masyarakat (Agustus, 2017); 542-546 |
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| dc.source |
2460-6510 |
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| dc.subject |
Hubungan Masyarakat |
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| dc.subject |
Public Opinion,Online Transportation,Gojek |
|
| dc.subject |
Hubungan Masyarakat |
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| dc.subject |
Opini Public,Transportasi Online,Gojek |
|
| dc.title |
|
|
| dc.title |
Opini Publik mengenai Keberadaan Transportasi Online |
|
| dc.type |
info:eu-repo/semantics/article |
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| dc.type |
info:eu-repo/semantics/publishedVersion |
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| dc.type |
Peer-reviewed Article |
|
| dc.type |
Kuantitatif |
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| dc.type |
Kuantitatif |
|