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Hubungan Tayangan Vlog Aksi Sosial dalam Channel Youtube Bapau dengan Perilaku Subscribers Berbuat Kebaikan

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dc.contributor Fakultas Ilmu Komunikasi
dc.creator Pertiwi, Rikma Aurelia
dc.creator Fuady, M E
dc.date 2020-08-23
dc.date.accessioned 2021-03-15T03:53:27Z
dc.date.available 2021-03-15T03:53:27Z
dc.identifier http://karyailmiah.unisba.ac.id/index.php/humas/article/view/22949
dc.identifier 10.29313/.v6i2.22949
dc.identifier.uri http://hdl.handle.net/123456789/29219
dc.description Abstract. Youtube is one of social media that can be used to increase cares to fellow human being with presenting positive contents. But unfortunately, in Indonesia, there are still many vlog content that does not provide education and inspiration for the audience. Bapau youtube channel is one channel with the famous vlog content providing entertainment, education, and inspiration to the audience to care for each other. The contents was aim to make the viewers can do what Baim Wong do. This research purposed to know the corelations between social action vlog with subscriber behavior to make kindness. This research is using cuantitative method with corelations approach and refers to social cognitive theory. The sampling technique used was purposive sampling. Respondents in this study were Instagram @ baimwong.paula._ followers with criteria as subscribers and watching social action vlogs. The result for this research shows there is a intense corelations between the social action vlog with subscriber’s behavior to make kindness with 0.803 correlation coefficient scoresKeywords: Social Media, Impression, Vlog, Social Action, Behavior
dc.format application/pdf
dc.language eng
dc.publisher Prosiding Hubungan Masyarakat
dc.publisher Prosiding Hubungan Masyarakat
dc.relation http://karyailmiah.unisba.ac.id/index.php/humas/article/view/22949/pdf
dc.rights Copyright (c) 2020 Prosiding Hubungan Masyarakat
dc.source Prosiding Hubungan Masyarakat; Vol 6, No 2, Prosiding Hubungan Masyarakat (Agustus, 2020); 297-301
dc.source Prosiding Hubungan Masyarakat; Vol 6, No 2, Prosiding Hubungan Masyarakat (Agustus, 2020); 297-301
dc.source 2460-6510
dc.source 10.29313/.v6i2
dc.subject Hubungan Masyarakat
dc.subject Media Sosial, Tayangan, vlog, Aksi Sosial, Perilaku
dc.title Hubungan Tayangan Vlog Aksi Sosial dalam Channel Youtube Bapau dengan Perilaku Subscribers Berbuat Kebaikan
dc.type info:eu-repo/semantics/article
dc.type info:eu-repo/semantics/publishedVersion
dc.type Peer-reviewed Article
dc.type Kualitatif


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